Job Summary:
As a Performance Marketing Specialist you will play a pivotal role in driving the success of STAGE's online
advertising campaigns across Google & Meta platforms and channels. You will be responsible for
developing and executing data-driven strategies to optimize the performance of campaigns, achieve
business objectives, and maximize return on investment (ROI).
This role requires a combination of analytical, creative, and strategic thinking to develop scalable and efficient
campaign structures. Your expertise in digital marketing, analytical skills, and ability to work in a
fast-paced environment will be crucial in driving growth and enhancing the effectiveness of our Growth
efforts.
What would you do?
- Develop comprehensive performance marketing strategies aligned with business goals and
target audience on Google & Meta platforms.
- Create and manage online retargeting, re-engagement and re-marketing campaigns across
Google & Meta platforms such as Google Ads, Display Network, YouTube, and other
relevant channels.
- Collaborate with cross-functional teams to define campaign objectives, budgets, and
timelines
- Provide regular performance reports and recommendations to stakeholders, demonstrating
the impact of marketing efforts
- Manage advertising budgets effectively to achieve optimal ROI and maintain spend within
allocated limits
- Stay up-to-date with the latest digital marketing trends, industry best practices, and emerging
technologies.
- Work closely with marketing and sales teams to align performance marketing efforts with
overall business strategies
You should apply if you have :
- Strong proficiency in Google Ads, Google Analytics, Meta Ads and other digital
marketing tools. ● 3+ years of experience as a Performance Marketing Specialist or in a
similar role
- Analytical mindset with the ability to interpret complex data and extract actionable insights. ●
Excellent communication skills to convey strategies effectively, results, and recommendations to
stakeholders.
- Results-oriented with a track record of achieving and exceeding KPIs.
- Strong leadership and collaboration skills to work across cross-functional teams.